Marketing-Börse PLUS - Fachbeiträge zu Marketing und Digitalisierung
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Customer Journey, a Trip to the Future of CPA

Thomas Eisinger | 18.05.2010 12:00
* Ballroom A # Thomas Eisinger # Sabine Haas


* 12:00 – 13:00
* Ballroom A

Customer Journey, a Trip to the Future of CPA

* Thomas Eisinger
* Sabine Haas

Be prepared for a detailed analysis of the customer journey and the allocation of commissions to various Online Marketing channels such as Search, Display and Affiliate Marketing. On the basis of a practical case set up by affilinet and explido, the audience will learn about the options and effects of a new way of commissioning.